In my last blog, I talked about attracting attendees to your events. Another audience that’s critical to the bottom line for many events, both fundraisers and business conferences, is corporate sponsors.
Tips and Tricks
Whew! I’m back home after an exhilarating three weeks managing a client event in Kiev, Ukraine. Normally, I’d race back to Seattle and hit the ground running to manage another client event. But this time, I gave myself a gift of some downtime with family and my home country to recharge my batteries.
I hope you’re enjoying a merry season of sipping mulled wine, munching holiday treats, and making a hearty thank-you toast to employees and clients!
Whether you’re an entrepreneur, company employee, or freelance wizard, I suspect that you—like me—are often flirting with the dangers of burnout. We work hard, move fast, and probably say “sure, I can do that!” far too often. Our candles are not only burning at both ends, they’re burning in the middle, on top and below—running the risk of getting snuffed out.
Your business is growing. There are promising clients and strategic partners to pursue. You have scads of exciting product ideas you want to explore.
Managing major corporate events is part art and part science. It takes enormous creativity and meticulous organization to pull off a successful, productive, memorable event. An event with great memories, that is. Not the more typical recollections: snore-inducing presentations, painful ice breakers, and rubber chicken meals.